CHITOS, a member of the Green Beverages Group, is strategically strengthening its presence through its exclusive partnership with VENETIS, one of the most historic and recognizable Greek companies in the foodservice industry.
At the heart of the partnership is ZAGORI Natural Mineral Water, which is further expanding its presence in high-traffic locations, strengthening its association with everyday moments of enjoyment, from breakfast to on-the-go meals. At the same time, selected Green beverage SKUs reinforce the overall offering to the modern consumer, enriching the available options in a dynamically evolving daily nutrition landscape.
As part of the partnership, ZAGORI 500ml and 1.5L bottles will be available with a special co-branded label featuring the VENETIS logo, thereby strengthening the commercial momentum and visibility of the partnership within the VENETIS network. In addition, the ZAGORI 1L glass bottle, ZAGORI Sports 750ml, and ZAGORI Sparkling 330ml glass bottle complete the product offering
The overall experience is further enhanced by select Green products, such as Green Cola, the Green Flavors (Orangeade, Lemonade, and Cranberryade) and the Green Mocktail Bitter Orange Spritz, creating a more comprehensive and modern offering within the VENETIS network.
CHITOS Sales Director Angelos Mallinis commented: “Our partnership with VENETIS goes beyond the scope of a commercial agreement. We are united by shared values, such as respect for the quality of the products we offer consumers every day, our Greek identity, and a passion for quality nutrition. These are the elements that allow us to “forge” a partnership with a meaningful impact on the modern daily consumer experience.”
Starting in April 2026, CHITOS products will be exclusively available through the VENETIS network throughout Greece, including Attica, Thessaloniki, Larissa, Mykonos, Crete, Volos, Chios, and Naxos, strategically expanding the company’s position in a rapidly growing market for everyday choices.