“The true value of an investment is not determined at the time of the transaction, but throughout its implementation and utilization,” noted Alexandros Athanasoulas, Chairman and CEO of STIRIXIS Group, speaking at the Forbes Global Properties Global Conference 2026, which took place from June 9 to 12 at the Angsana Corfu Resort & Spa in Corfu.
STIRIXIS Group, the internationally recognized firm specializing in strategy, architectural design, project management, and business development consulting, highlighted its contribution to the international dialogue on the future of real estate, hospitality, and investment through strategies that transform spaces into drivers of growth and sustainable value.
The Value of Strategic Planning for the Future of Real Estate and Hospitality
As part of the conference, Alexandros Athanasoulas, Chairman & CEO of STIRIXIS Group, participated as a speaker with the keynote presentation “Beyond the Closing. Building Trust through Delivery.” In his speech, he highlighted the challenges faced by international real estate investors after a purchase is completed, emphasizing that the true value of an investment is not determined at the time of the transaction but during its implementation and utilization. He emphasized the importance of a unified strategic direction, accountability, and integrated project management as essential prerequisites for maintaining client trust and ensuring the long-term success of investments.
“The true value of an investment is not determined when the deal is closed, but in what follows afterward. Investors seek partners who can manage complexity, inspire trust, and deliver on their promises. “This is the philosophy of STIRIXIS Group and the foundation upon which we have been creating value for our clients for three decades,” said Alexandros Athanasoulas.
Through its work on an international level, the company promotes a holistic approach to development that combines strategic thinking, innovation, business performance, and meaningful social impact, helping to shape the future of real estate, hospitality, and investment.
The conference program included presentations, fireside chats, analyses of international markets, and discussions with distinguished representatives from the real estate, investment, business, and media sectors. Speakers included Michael Jalbert, CEO of Forbes Global Properties; Peter C. Hung, President of Licensing & Branded Ventures at Forbes Global Media Holdings; award-winning journalist Ian King; Roula Rouva, Founder & CEO of Roula Rouva | Forbes Global Properties; and leading figures in the global real estate industry.
The conference, organized by Forbes Global Properties and hosted in Greece by Roula Rouva | Forbes Global Properties, brought together senior executives and representatives from leading real estate firms across 27 countries, providing a high-level forum for knowledge exchange, networking, and discussion on the developments shaping the future of the global real estate market.
About the STIRIXIS Group
The STIRIXIS Group is a multi-award-winning international firm specializing in strategy, architectural design, project management, and consulting services. With a presence in more than 30 countries, 900 projects worldwide, and over 60 international awards, the firm specializes in creating ecosystems that drive measurable growth and long-term success. Through its Value Creation Circle™ methodology (Strategy, Design, Execution, Evolution), it integrates strategy, design, execution, and evolution, creating spaces and organizations that deliver long-term results.
About Forbes Global Properties
Forbes Global Properties is Forbes’ exclusive partner in the real estate sector and is led by leading independent residential real estate agents and experienced industry executives worldwide. Network members connect discerning buyers and sellers with some of the world’s most exceptional properties.
Founded in 2020, Forbes Global Properties is an exclusive, invitation-only network with a presence in more than 600 locations and more than 20,000 real estate professionals in the United States, South America, Asia, Australia, Canada, the Caribbean, Mexico, the Middle East, New Zealand, and Europe.