With the aim of highlighting the crucial role of Greek producers and partners in shaping a modern and responsible food ecosystem, AB Vasilopoulos is forging partnerships that contribute daily to providing quality products to consumers, while simultaneously strengthening Greek production and local economies.
As stated in a related announcement, this approach is a long-standing pillar of AB Vassilopoulos’s strategy, as the company invests in long-term relationships built on trust, with innovation, responsibility, and sustainable development as common ground. In this way, the company ensures that every product that reaches its store shelves meets the high standards of quality, safety, and responsibility it sets for its customers.
A prime example is OLYMPIA CHENIA in Elis, a Greek company with more than 35 years of experience in the olive and olive oil processing and packaging industry.
With 85 employees, modern production facilities, and partnerships with producers from many regions of the country, the company has established a significant presence in Greece and abroad, consistently investing in quality, innovation, and the development of new products. Its partnership with AB Vassilopoulos includes branded products, bulk goods, and private-label solutions, offering consumers Greek-sourced products and high-quality standards.
Equally important is the contribution of AB Vassilopoulos’ franchise partners to the advancement of local entrepreneurship and the strengthening of local communities. A prime example is franchise partner Tassos Kapou, whose business began in Zacharo, Elis, and grew dynamically through his partnership with AB.
This journey highlights the role of the franchise model in creating jobs, developing local businesses, and maintaining strong ties with the communities where the stores operate. At the same time, it underscores the importance of local partners in understanding consumer needs and creating stores that cater to the unique characteristics of each region.
“The growth of AB Vassilopoulos is inextricably linked to the growth of the people and businesses that partner with us throughout Greece. We consistently invest in partnerships that promote quality, innovation, and sustainable development, creating value for our customers, our partners, and local communities.
“The businesses we are visiting today exemplify the dynamism of Greek manufacturing and demonstrate that when there are shared values and long-term trust, significant opportunities for growth can be created for everyone,” said Nikos Lavidas, Brand President of AB Vassilopoulos.
Furthermore, among the strategic partners contributing to the shaping of AB Vassilopoulos’s product offering, Mitsopoulos – The Meat Family stands out, based in Corinthia and with more than 60 years of experience in the meat sector.
With 300 employees, a fully vertically integrated production structure, and its own production and energy infrastructure, the company controls every stage of the production process, from raising and feeding the animals to the production, packaging, and distribution of its products.
With 14 production lines for standardized products, implementing 14 internationally recognized management systems, and having been awarded the EcoVadis Silver Medal—placing it among the top 15% of companies worldwide in terms of sustainability performance—Mitsopoulos – The Meat Family is a prime example of a modern Greek manufacturing company that consistently invests in quality, innovation, and responsible development.
AB Vasilopoulos continues to invest in partnerships that strengthen Greek production and create real value for consumers, while contributing to the development of strong local economies and the creation of a more sustainable future for the food industry.