On June 17 at Gazarte, two leading representatives of the European e-commerce ecosystem and members of the board of directors of the Hellenic E-Commerce Association (GR.EC.A).
Gero Furchheim, president of Ecommerce Europe and president of the German E-Commerce and Distance Selling Trade Association (bevh), participated in a panel discussion alongside Luca Cassetti, secretary general of Ecommerce Europe, providing an overview of the changes shaping the sector across Europe.
Representing the GR.EC.A board of directors were Dr. Katerina Fraidakis, president of GR.EC.A; Makis Savvidis, vice president of GR.EC.A; and Fotini Skapinaki, board member of GR.EC.A.
The discussion highlighted the significant challenges currently facing e-commerce businesses, as well as the opportunities arising from technological advancements, the growth of cross-border sales, and the establishment of a more unified European framework for the digital market.
Particular emphasis was placed on the importance of cooperation at the European level, maintaining a level playing field, and the need for companies in the sector to play an active role in discussions that affect their operations and growth.
The presence of representatives from Ecommerce Europe, along with the participation of members of the GR.EC.A, reaffirmed the association’s close ties to the European e-commerce ecosystem and the importance of aligning the Greek market with developments and policies being shaped at the European level.