The Independent Authority for Market Control and Consumer Protection (AAEA&PK), in response to media reports regarding the publication of a detailed list of product codes for which list price reductions have been recorded, clarifies the following:
No information is being withheld. Consumers are not being misled. There is a law, there is administrative data, and the State has an obligation to handle them with institutional seriousness.
The detailed database containing product codes, barcodes, purchase prices, suppliers, announcement dates, and effective dates constitutes an administrative and audit record, which is transmitted to the competent authorities in accordance with the legislation governing the notification of price changes and market monitoring.
The law stipulates that relevant data on price increases and decreases by suppliers and wholesalers must be submitted by the supermarket chains subject to this requirement to the Ministry of Development and the AAEA&PK on a weekly basis for control and oversight purposes. This data includes commercially sensitive information and is subject to a confidentiality clause to protect trade secrets.
Consequently, the complete detailed list of product codes, barcodes, suppliers, wholesalers, and purchase prices cannot be made public, as this would violate the applicable legal framework and disclose commercially confidential information.
What can be made public is an aggregate overview, so that citizens can understand what is actually happening in the market, without violating the law.
For the period from April 1, 2026, to June 24, 2026, analysis of the available data reveals:
• 1,898 recorded price reductions on products in suppliers’ basic price lists
• an arithmetic mean price reduction of 5.94%
• price reductions in product categories directly related to the household shopping basket. The 1,898 price reductions involve list price cuts by suppliers and wholesalers to supermarket chains. The final shelf price is set by each retail business, in accordance with its commercial policy, pricing strategy, promotional activities, and market conditions. However, as a general rule, reductions in list prices create the basis for a corresponding decrease in final shelf prices.
For example, the 1,898 price reductions are broken down by major product groups as follows:
• 1,116 price reductions on fresh meat, of which 907 were on fresh beef and 209 on fresh pork. These are primarily list price reductions involving meat wholesalers supplying supermarket chains.
• 120 cases of underpricing for packaged coffee.
• 63 cases of underpricing for cheese.
• 44 cases of underpricing for olive oil.
• 35 price cuts on shampoo and hair care products.
• 29 price cuts on cookies.
• 27 price cuts on soft drinks.
• 19 price drops for pasta.
• 445 price reductions in other basic product categories included in market monitoring data.
The largest concentration of price decreases is seen in fresh meat, a category of immediate consumption that affects the household shopping basket. At the same time, notable price decreases have been recorded for packaged coffee, olive oil, cheese, pasta, and basic personal care items.
The Authority emphasizes that the reporting of this data does not constitute an allegation of a violation, fault, or an assessment of a specific business’s compliance. It is a summary of the list price reductions that have been recorded and processed as part of market surveillance.
Claims that the failure to publish the detailed list of product codes allegedly constitutes “deception of consumers” are completely inaccurate. The reality is exactly the opposite: the Authority is enforcing the law. It collects data, verifies it, processes it, publishes the aggregate picture, and uses the detailed database for audit purposes.
Those who demand the publication of a complete list of codes know—or ought to know—that they are demanding the disclosure of commercially sensitive data.
The Authority publishes its findings. It does not publish commercially sensitive databases. This is not a cover-up. It is the application of the law.
PASOK: Make the codes with the discounted prices public
Earlier, PASOK spokesperson Kostas Tsoukalas had stated: “The day before yesterday on the Mega News TV show ‘Now’ with Maira Barba, Mr. Apostolos Petalas, General Director of the Hellenic Supermarket Association—who represented the Association at the meeting with the Prime Minister at the Maximos Mansion— when asked which 2,000 product codes the Minister of Development had committed to keeping at reduced prices, replied that “supermarkets do not know which 2,000 product codes these are or which categories they fall under. The only person who knows is the Minister of Development, Mr. Theodorikakos.
In fact, he stated that the issue of lifting the price cap was not even discussed at the meeting with the Prime Minister, confirming that the government had already agreed in advance to lift the price cap.
The situation is clear.
The government isn’t negotiating; it’s going in with its hands tied and begging for prices to be stabilized for the duration of the pre-election period. It’s mocking and deceiving consumers.
It is inconceivable that the social partners involved in this issue do not know which products have had their prices reduced. The government is throwing out numbers that have no basis in reality for public relations purposes.
Is it possible for the government to commit to maintaining prices on 2,000 product codes while the supermarkets that carry those products are unaware of them? Is it possible for the government to refuse to publish the list of product codes? How will consumers know? Unless, as it appears, on this issue—as on others—they are shamelessly mocking society.
We call on the Minister of Development, Mr. Theodorikakos, to make the 2,000 codes public today; otherwise, he will be severely exposed and will be admitting to deception.”