The Mykonos Chocolate Co. is taking the next important step in its growth trajectory, expanding the availability of its products throughout Greece through its new strategic partnership with GRANIKAL, which is taking over its distribution in the Greek market.
As stated in a relevant announcement, in just a few months since its launch, Mykonos Chocolate Factory has managed to create a particularly dynamic audience and growing demand for its products. At the same time, its chocolates have already “traveled” all over the world in the luggage of visitors to Mykonos, who choose them as a taste and souvenir from the island.
The partnership with GRANIKAL comes to meet this demand and constitutes a key step in the strategic development plan of Mykonos Chocolate Co., with the first goal being its organized nationwide presence and the next horizon being systematic development in selected foreign markets.
“We are particularly happy that an effort born in Mykonos by a team of people from the island, with the desire from the very first moment to go beyond its geographical boundaries, sees this goal becoming a reality today.
The response from the public and the continuously increasing demand for our products very quickly created the need for the next step. In GRANIKAL we found the right partner to implement our strategic goal: to make Mykonos Chocolate Co. available at selected points throughout Greece and, at the same time, to create the foundations for our future growth abroad.
We want Mykonos Chocolate Co. to travel far beyond Mykonos, without ever losing the place, identity and history from which it started.,” the company's management states.
From GRANIKAL’s side, the new partnership also marks the company’s entry into the food category.
Aris Zoumpos, General Manager of Granikal, notes:
“I am particularly happy that GRANIKAL is taking its first step into the food category through our partnership with an outstanding Greek company.
Mykonos Chocolate Factory is a unique company born in Mykonos that combines high quality, authenticity and its distinctive products.
For us at GRANIKAL, this partnership is of particular importance, as it marks the beginning of a new category for our company, with a partner that shares our philosophy: to invest in unique high-quality products, with a clear identity and real capabilities that create value in the market”.
Mykonos Chocolate Co. will be immediately available in selected wine shops, delicatessens and points of sale throughout Greece.