Callista Crafts: Expansion in France and a US headache

Its first store in France strengthens the Greek brand’s international presence. Business in the US has been scaled back, and management is reviewing its strategy. Sales rise as profits fall

Callista Crafts: Expansion in France and a US headache

This article is an AI translation of an original piece published in Greek. Read original

With its first store in France strengthening its international presence, while the US market presents fresh challenges because of tariffs, Callista Crafts is at a turning point. The Greek luxury leather goods brand increased sales by 21.5% last year, but that growth did not carry through to the bottom line, with net profit falling 71%.

Expansion into France marks the company’s biggest step. Through its subsidiary Callista France SASU, established in 2024, the company opened its first store in the French market in February 2025. Management says the subsidiary’s sales continue to perform well in 2026.

By contrast, in the US, where it operates through Celcia Inc., business activity has contracted significantly during 2026. Management attributes this mainly to changes in US tariff policy and is reviewing its strategy as it seeks to maintain its presence in the market.

According to financial statements published in the General Commercial Registry (GEMI), Callista’s consolidated revenue rose to €6.56 million, from €5.39 million in 2024. EBITDA increased by 18% to €831,000, but the EBITDA margin narrowed to 12.67%, from 13.05%.

The pressure on the bottom line was greater still. Pre-tax profit fell to €207,000, from €362,000, while net profit dropped to €80,810, from €277,051.

The parent company reported a different picture, increasing sales by 24% to €6.36 million and EBITDA by 24.3% to €914,000. Pre-tax profit, however, fell to €365,000, affected by a €200,000 impairment charge on a receivable from its US subsidiary.

Growth was accompanied by an increase in the group’s workforce to 76 employees, from 52, while staff costs reached €1.89 million.

In the coming period, Callista is prioritising sales growth in Greece and France, strengthening its online store and expanding into the ready-to-wear category.

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