Coca-Cola HBC: 14 awards at the 2026 Supply Chain & Logistics Awards

The company was recognised for its initiatives in digital transformation, distribution optimisation and sustainable transport. The awards span a wide range of supply chain and logistics activities.

Coca-Cola HBC: 14 awards at the 2026 Supply Chain & Logistics Awards

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Coca-Cola HBC won a total of 14 awards at the 2026 Supply Chain & Logistics Awards, which recognise innovative and effective practices in supply chain and logistics.

According to the announcement, the awards highlight the company’s strategy to modernise its operations through investment in technology, infrastructure, sustainable transport and partnerships that enhance customer service and operational resilience.

The recognised initiatives span a wide range of activities, from digital transformation and distribution network optimisation to sustainable transport, health and safety, and improvements to the customer experience.

Digital transformation and data utilisation

As part of its strategy to improve transparency and efficiency and speed up decision-making, the company won:

  • Gold in the «Best Supply Chain Visibility & Time Slot Management» category for developing the DEO Visibility Tool, a digital platform that provides real-time visibility into the movement of assets, enabling the sales team to track the progress of each request immediately and improving transparency and process efficiency.

  • Gold in the «Best Demand Forecasting & Planning - SOP» category for developing the DEO Allocation Tool, a digital platform for more effective planning and allocation of commercial equipment assets.

  • Bronze in the «Best Use of Advanced Technologies (AI, Blockchain, IoT, etc.)» category for investing in Always ON next-generation coolers equipped with sensors and IoT technology.

Network optimisation and operational efficiency

Coca-Cola HBC was also recognised for initiatives that improve the efficiency and flexibility of its supply chain network:

  • Gold in the «Best Network Redesign/Transformation Project» category for redesigning its warehousing and distribution network for assets, creating four strategically located warehouses closer to areas of demand.

  • Gold in the «Innovation in storage/transportation - distribution» category for redesigning its distribution model, using existing external storage space as an active distribution centre to serve customers directly and reduce unnecessary transport.

  • Bronze in the «Best Cost Optimization & Efficiency» category for implementing a Minimum Order Value (MOV) policy in organised retail, with the aim of reducing small, frequent orders and optimising the cost of service.

  • Bronze in the «Best Transport Operations (routing, utilisation, service level, cost efficiency)» category for optimising inventory management for highly seasonal water products through targeted allocation by geographical area, guided by Cost-to-Supply.

Improving customer service

With a focus on improving the customer experience and maintaining high service levels, the company won:

  • Silver in the «Best Operational KPI Optimization in Supply Chain» category for creating the DIFOT+ metric, which redefines how the service experience is measured, based on order completeness and on-time delivery.

  • Silver in the «Best Customer Service & Support» category for developing an innovative distribution model that ensures more effective supply to the islands during the tourist season.

Sustainability, transport and safety

The company also won significant recognition for initiatives that link operational efficiency with sustainable development and safety:

  • Gold in the «Best Fleet Management & Innovation» category for investing in more sustainable transport, using dual-fuel CNG/diesel vehicles and electric trucks to gradually upgrade its distribution fleet.

  • Silver in the «Best Fleet Management & Innovation» category for expanding its corporate fleet with more than 200 fully electric vehicles (BEVs).

  • Bronze in the «Best Sustainable Supply Chain & Logistics» category for implementing a comprehensive action plan to strengthen a health and safety culture among employees and partners.

  • Bronze in the «Best Transportation Planning & Route Optimization» category for implementing a comprehensive ESG framework to measure and monitor CO₂ emissions from land and sea transport more accurately.

  • Bronze in the «Best Demand Forecasting & Planning - SOP» category for strengthening cross-functional coordination during peak season, with the relevant teams working together weekly to manage operational risks and priorities in a timely manner.

Dimitris Bosnidis, Supply Chain Director at Coca-Cola HBC, said: «These awards recognise the collective efforts of our people to continually develop our supply chain. We invest consistently in technology, innovative partnerships and new ways of working so that we can respond more quickly and effectively to our customers’ needs.

We remain committed to continually upgrading our operations, with the aim of providing reliable and efficient solutions that create value for our customers and partners».

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