Between 27 October and 10 November 2026, the Independent Authority for Market Control and Consumer Protection imposed fines totalling €676,320. Of that amount, €400,000 relates to breaches of consumer protection legislation and €136,820 to breaches of the permitted gross profit margin for meat.
The Authority imposed:
- €300,000 on LIDL HELLAS for breaches of consumer protection legislation.
- €100,000 on doValue Greece for unfair and aggressive commercial practices in breach of consumer protection legislation.
- €103,161 on BIKAS S.A. and €33,659 on a second company for exceeding the permitted gross profit margin in the meat category. In both cases, the breaches relate to the period from 13 March to 3 April 2026.
- €112,250 for breaches of market legislation.
- €27,250 for breaches involving counterfeit products. During inspections, 3,746 items were seized and destroyed.