Meliá Hotels International continues to strengthen its presence in some of the world's most iconic leisure destinations, announcing the signing of a new hotel unit in Corfu.
As stated in a related announcement, this new agreement is part of Meliá Hotels International's strategy for further growth in the premium and luxury hospitality sector, offering experiences that combine authenticity, culture, and a refined lifestyle, responding to the steadily increasing momentum of Corfu as one of the most sought-after Mediterranean destinations.
With this addition, Meliá Hotels International now has seven hotels in Greece and is making its first entry into Corfu, further strengthening its presence in one of Southern Europe's most important tourism markets. Known for its Old Town, which is a UNESCO World Heritage Site, its Venetian architecture, and beaches such as Paleokastritsa and Glyfada, Corfu is dynamically evolving into a destination of high quality and added value.
The hotel, which currently operates as St Georges Bay Country Club & Spa, is located on the northern coastline of the island, an area that stands out for its natural beauty, seaside locations, and easy access. The northeastern side of Corfu hosts some of the island's most exclusive beaches and coves, such as Barbati, Nissaki, Kaminaki, Krouzeri, and Agni, which are renowned for their crystal-clear waters, marine activities, and gastronomic scene.
The property will join Meliá Hotels International's portfolio from this summer, initially operating under the Affiliated by Meliá brand and featuring 86 rooms and a comprehensive set of facilities, such as an all-day dining restaurant, lobby bar, beach club, wellness areas with spa and gym, as well as facilities for conferences and corporate events (MICE).
Subsequently, an extensive renovation will follow, with the aim of upgrading the property to a five-star hotel and integrating it into The Meliá Collection brand in 2027. Upon completion of the project, its capacity will increase to 140 rooms by 2028.
The Meliá Collection is a selected collection of hotels with a distinct identity, located in iconic destinations and offering authentic, personalized experiences, inextricably linked to the character of each place.
Gabriel Escarrer, Chairman & CEO of Meliá Hotels International, stated:
“This agreement in Corfu confirms our firm commitment to further growth in the Mediterranean, with an emphasis on the premium and luxury sector and the integration of hotels with strong experiential value in unique destinations,” said Gabriel Escarrer, Chairman & CEO of Meliá Hotels International. “The addition of this hotel and its future integration into The Meliá Collection will allow us to offer a truly differentiated hospitality proposition in one of Europe's most inspiring destinations, while also contributing to the further upgrading of Corfu as a high-specification destination.”
The hotel belongs to the Concord Group, further strengthening its strategic partnership with Meliá Hotels International, following the successful cooperation between the two sides for Meliá Durrës in Albania.