At AB Vassilopoulos, caring for its people is a constant part of the company’s daily operations.
According to the relevant announcement, through initiatives covering mental health and wellbeing, inclusion, psychological safety, and accident prevention, AB systematically invests in creating a work environment that responds to the different needs of its people and offers them meaningful support, safety, and space to express themselves and grow.
This longstanding commitment was recognized at the Health & Safety Awards 2026, where AB Vassilopoulos was named Wellbeing Champion of the Year and also received two Gold and one Bronze award.
From burnout prevention and stress management actions to inclusion, psychological safety, and safe work training programs, these initiatives form a coherent framework of care centered on employee wellbeing.
Mental health: Information and meaningful support
The prevention of workplace stress and professional burnout is a key priority for AB. Through awareness, training, and direct support actions, the company provides employees with tools to manage different everyday challenges.
In this context, more than 1,100 employees participated in webinars on topics such as burnout, stress management, mental resilience, and work-life balance. At the same time, the e-learning program “The road to psychological safety”, which is addressed to both management executives and employees, was successfully completed by more than 9,800 people, strengthening the culture of trust and open communication.
Through the Employee Assistance Programme, employees also have access to Psychological and Counseling Support Helplines, as well as Nutritional Counseling, which have received a total of more than 6,000 calls from employees in stores, distribution centers, and headquarters. The services are provided anonymously and confidentially, while in cases of traumatic events a specialized Crisis Intervention service is activated, with the possibility of 24-hour support.
For these specific initiatives, AB received a Gold award in the category “Policies for the prevention of professional burnout and stress management”, for the program “Mental Health Support in Practice: Burnout Prevention and Stress Management at AB”.
Inclusion and psychological safety in everyday life
For AB, inclusion is part of the corporate culture and not an isolated initiative. Through a continuously evolving action program, the company seeks to shape an environment where all employees feel that they belong, are heard, and can express themselves and grow safely.
The actions include Diversity and Pride Months, with more than 750 participations in relevant webinars, as well as awareness and prevention initiatives for breast and prostate cancer. At the same time, actions are carried out for International Women’s Day, awareness initiatives for Cystic Fibrosis, and programs that strengthen psychological safety.
In the Race for the Cure, more than 170 AB employees participated, while more than 250 people took part in the event for International Women’s Day. At the same time, the educational and awareness actions are designed to be accessible to employees regardless of location or shift, strengthening equal participation and access to knowledge.
The program “Building a Culture of Inclusion, Equality and Psychological Safety at AB Vassilopoulos” was distinguished with a Gold award in the category “Training & Awareness for Inclusion”.
Health and safety as a shared responsibility
Health and Safety are also a constant priority for the company. Health & Safety Week was held for the 7th consecutive year, making use of real data from AB’s operations and turning them into targeted training and prevention actions.
With the central message “Safety starts with us!”, the campaign included a hybrid event with the participation of 300 employees, training videos with real scenarios from the workplace, and the distribution of more than 12,000 magnets with key prevention messages in stores and distribution centers. In addition, the e-learning program for safe work in stores was renewed, with the completion rate reaching 100%.
The effectiveness of the actions is also reflected in the responses of the employees themselves. In the recent Associate Engagement Survey, in which 95% of staff participated, 82% stated that they perceive AB as a safe working environment.
The campaign “Safety starts with us!” received a Bronze award in the category “Internal Communication & Awareness Campaigns”.
The distinctions at the Health & Safety Awards 2026 highlight AB Vassilopoulos’ initiatives to strengthen wellbeing, inclusion, and safety in the workplace. With actions that evolve and respond to employees’ needs, the company seeks to cultivate a steady culture of care, respect, and prevention.